Business Episodes

Are you ready to elevate your digital marketing in 2025? In this episode of Digital Marketing Stories, Perry Sheraw email marketing expert and automation strategist joins host Jim Banks to dive deep into the latest trends, game-changing tools, and proven strategies for turning your email list into a revenue powerhouse. From leveraging AI for advanced personalization to practical segmentation tactics and platform recommendations (HubSpot, Klaviyo, Shopify), get actionable tips straight from a seasoned pro. Whether you're a marketing manager at a growing e-commerce brand, a B2B leader, or a digital marketing enthusiast, this episode delivers the strategies you need to succeed in the evolving digital landscape.

We are back with the start of Season 3 of Digital Marketing Stories After a much-needed sabbatical, host Jim Banks returns with a fresh perspective and an exciting guest to kick things off. Kirsten Graham, is the co-owner of Six Figure Business Coaching. In this episode Kirsten shares her 15+ years of entrepreneurial experience, diving into the world of outsourcing, automation, and the power of video marketing for small businesses. Kirsten reveals why she believes YouTube is just as cru...

In this podcast episode, Jim Banks welcomes Joe Rare, a serial entrepreneur and digital marketing expert from Montana. Joe discusses the influx of people moving to Montana due to its portrayal on the TV show Yellowstone, despite real estate being as expensive as California's. He shares his entrepreneurial journey, starting with his admiration for a successful business owner in his youth and reading 'Rich Dad, Poor Dad' at 18. Joe emphasizes the importance of entrepreneurship, his experiences with highs and lows, and his transition into real estate investment and digital businesses. He also delves into the significance of effective communication with virtual assistants, the impact of AI on business, and strategies for growth and maximizing efficiency. The episode concludes with Joe's insights on the cyclical nature of business and the value of learning from failure.

Mike Vannelli, the creative director of Think Envy, shares his evolution in the creative industry in this podcast episode He started his career in the competitive music video sector, working with significant artists like Wiz Khalifa and Three 6 Mafia before shifting to advertising and commercial production. Mike discusses how his business adapted to COVID-19 by leveraging backlog and quick adjustments that allowed them to return to filming smoothly in Los Angeles. The conversation also touches upon the impact and future of AI in video production, particularly in scriptwriting and ideation, and the increasing demand for high-quality advertisement content over UGC (User-Generated Content). Mike shares insights on managing a production studio, including monetizing unused studio space by renting it out for podcasts and other content creation. He explains the importance of diversification and flexibility in client offerings and their method of transparent pricing and se…

The discussion today touches on topics including the complex business strategies needed to succeed today to the rapid evolution of AI. Ben Hoehn is a fractional CMO whose personal brand is Mojo Mogul. Ben explains his passion for working with early-stage startups and his unique approach to 'strategic-cution.' The conversation dives deep into the AI landscape, discussing its impact on jobs, workforce, and business operations. Key discussion points include the role of business webinars (along ...

In this episode, Jim sits down with none other than Brett Tabke, the founder and CEO of Pubcon, a legendary figure in the world of SEO and digital marketing. We take a trip down memory lane, revisiting how Jim and Brett first met at Pubcon London in 2001, and the pivotal moments at the Citie of York pub that helped shape their enduring friendship. Brett shares his journey from the early days of informal gatherings discussing search engines to organizing Pubcon, a premier conference that's stay...

Today, we're going to unpack a whole spectrum of topics with Vin. Brace yourselves for insights on new ventures, chat about the weighty role of high-quality content in marketing, and touch upon the use of AI tools, like ContentX powered by Chat GPT, to generate SEO-friendly content. We'll also dip into the story of our near-miss trip to Boston right as COVID-19 turned the world upside down, leading not only to a lost business opportunity but also a hiatus in our friendship—a bond that has tha...