Unlock the secrets to scaling your business efficiently with expert insights from the latest episode of Digital Marketing Stories.

In this episode, Jim sits down with Kirsten Graham, co-owner of Six Figure Business Coaching, to dive deep into actionable strategies for female solopreneurs and female service-based business owners.

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🧰 Resources mentioned or used making this episode 🧰

➡️ Competitor Analysis - https://geni.us/similarweb
➡️ Market Analysis - https://geni.us/builtwith
➡️ SEO Toolkit - https://geni.us/semrush_jimbanks
➡️ AI powered video editor - https://geni.us/descript_jimbanks
➡️ Podcast Website Builder - https://geni.us/podpage
➡️ Live Streaming & Video Production for Mac Users - https://geni.us/ecamm_jimbanks
➡️ PPC Management Software - https://geni.us/optmyzr
➡️ Heatmaps, Recordings and Surveys - https://geni.us/luckyorange_jimbanks
➡️ Teleprompter App - https://geni.us/promptsmart_jimbanks
➡️ Competitor Ad Analysis - https://geni.us/pipiads
➡️ Track Winning Products - https://geni.us/ppspy
➡️ Targeting for YouTube Ads - https://geni.us/tubesift
➡️ YouTube Ad Spy Tool - https://geni.us/videoadvault
➡️ Text to Speech and AI Voice Generator - https://geni.us/elevenlabs_jimbanks
➡️ Workflow Automation - https://geni.us/make_jimbanks
➡️ Managed Web Hosting - https://geni.us/cloudways_jimbanks
➡️ Chatbot Automations - https://geni.us/manychat_jimbanks
➡️ Media Buying Community - https://geni.us/unik360
➡️ Text to Video Creator - https://geni.us/synthesia
➡️ Audience Research for reddit - https://geni.us/gummysearch
➡️ Project Management Suite - https://geni.us/teamwork
➡️ Content Workflow Automation with AI - https://geni.us/castmagic_jimbanks
➡️ AI Video Clipping Tool - https://geni.us/opusclip_jimbanks

⏰ Time Stamps ⏰
00:00 – Guest Intro: Kirsten Graham
00:31 – Real Estate to Six Figure Business Coaching
02:22 – Why Video Marketing is Essential in 2025
03:16 – Building Referral-Based Business with Content
04:38 – How Masterclasses and Networking Drive Leads
07:21 – In-Person Events vs. Online
08:46 – Being Yourself on Video
14:50 – Picking the Right Client Milestones
18:20 – Growing Your Team
22:12 – The Importance of Email Lists
30:04 – Simplifying AI
34:26 – Team Training and SOPs
38:18 – The Advantage of Podcasts
45:03 – Start with Small Audiences
46:14 – Turning Podcasts into Evergreen Content
48:10 – Podcasting for Referrals and Business Growth
55:17 – Final Tips